static1.squarespace.jpg
 
 

Meet Executive Ghostwriter, B2B Copywriter, and B2B Blog Writer Thomas Clifford

My name is Thomas, but feel free to call me Tom.

I ghostwrite jargon-free copy for B2B consultants so they can generate new and valuable leads with jargon-free content.


Professional

I’m a 2023 Copyblogger certified content marketer, executive ghostwriter, and B2B content marketing copywriter.

I help entrepreneurial consultants write jargon-free marketing content so they can attract valuable and ideal prospects—without the risk of wasting money and time.

My writing philosophy is simple: I want to help you communicate your business ideas as clearly, concisely, and persuasively as possible—without the jargon and without the rewrites. That’s my uniqueness.

Clients hire me because they like my conversational writing style. They like how their voice is captured in a way that sounds just like them.

I’ve worked with more than 140 clients, so I understand what motivates buyers in the B2B market to say “yes.”

My qualifications

  • Certified content marketer: Copyblogger Media, 2014-2023

  • Certified strategic copywriter: Secrets of Strategic Copywriting; Steve Slaunwhite (Copywriting Training Center)

  • Article writing: The World’s Toughest Article Writing Course; Sean D’Souza

  • Copywriting: Strategies to Write Powerful Copy for Sales Pages and Articles; Sean D’Souza

  • Headline Crash Course; Sean D’Souza

  • The First 50 Words: How to Start Every Article with Impact; Sean D’Souza

  • Secrets of Writing High-Performance B2B Copy; Steve Slaunwhite, American Writers & Artists Inc.

  • 1,600+ content marketing interviews

Education

television-news-reporting-490684_1920.jpg
  • B.A. in communications, Loyola University

Before I started my copywriting career, I spent 23 years as an award-winning documentary filmmaker, producer and director.

I traveled the country interviewing more than 1,500 content experts—from CEOs to engineers—and producing more than 500 marketing films. My films have been on PBS and MTV and are internationally syndicated.

I was recognized internationally as a pioneer in producing and directing films for businesses using the mini-documentary format.

 
“I’m such a fan of Tom and his work, that I’m thinking I might start wearing a beret!”
Kim Elisa Prario, Marketing Consultant
 
“Need a fantastic B2B copywriter for sales/content marketing/web copy? This is your guy: Thomas Clifford.”
Steve Woodruff, Business Clarity Consultant
 
“Tom immersed himself in my project. In fact, I felt like he owned the project just as I much as I owned it. I never felt like a number or just another client; Tom totally took care of me. Tom exceeded my expectations. He went above and beyond and over-delivered. Plus, he’s fun to work with.”
Jason Alba, CEO/Founder of JibberJobber.com

Personal

avenue-2215317_1920.jpg

When I’m not writing, you can find me taking walks, playing guitar, reading marketing books and scouring eBay for collectible Beatles records.

Yup, I’m an avid Beatles fan, record collector, and rock ’n’ roll music fan. I began collecting Beatles albums at an early age, and I still love finding a 50-year-old Beatles album in mint condition at a great price.

I have several rare Beatles items, but my favorite is Ringo’s autograph and his drumsticks (given to me by his soundman from Ringo’s drum kit).

My first concert was seeing the James Gang open for Three Dog Night. My first record was a 45 single, “Georgy Girl,” by The Seekers.


Image.jpg

I spent my youth spinning records and figuring out the guitar chords to songs by Alice Cooper, Uriah Heep, Deep Purple, Grand Funk Railroad, and Mott the Hoople.

I have three vintage guitars: a 1973 Gibson SG Special, a 2007 John Lennon Rickenbacker 325c58, and a 1978 Guild F-50. I break them out from time to time, to keep my fingers nimble and my spirit young.


I also make a mean chai with lots of ginger. It keeps the neurons firing on all cylinders!

Looking to eliminate the jargon in your B2B marketing content?

Then head on over to the Contact page and fill out the form to get the ball rolling.